Main Street Program

main street logo
NC Main Street Community_FINAL_4C_Vertical
Eden is a North Carolina Main Street participating community. Main Street is defined as economic development in the context of historic preservation. The Eden Main Street program operates in two downtown areas-Historic Downtown Eden and Downtown Draper. The Eden Main Street program first received Main Street Accreditation in 2016. 

“As a Main Street America™ Accredited program, Eden Downtown Development Inc. is a recognized leading program among the national network of more than 1,200 neighborhoods and communities who share both a commitment to creating high-quality places and to building stronger communities through preservation-based economic development. All Main Street America™ Accredited programs meet a set of National Accreditation Standards of Performance as outlined by the National Main Street Center.” 

Main Street Four-Point Approach

 
The Main Street Four-Point Approach is a comprehensive revitalization process designed to improve all aspects of a downtown, producing both intangible and tangible benefits.

Four elements are combined to create a well-balanced program:
  1. Organization: Building partnerships to create a consistent revitalization program and develop effective management and leadership downtown. Diverse groups - merchants, bankers, public officials, the chamber of commerce and civic groups - must work together to improve downtown.
  2. Promotion: Reestablishing downtown as a compelling place for shoppers, investors and visitors. This means not only improving sales but also rekindling community excitement and involvement. Promotion ranges from street festivals to retail merchandising, from community education to marketing and public relations.
  3. Design: Enhancing the visual quality of the downtown. Attention is given to the downtown environment elements - not just buildings and storefronts but also public improvements, rear entries, signs, landscaping, window displays and graphic materials.
  4. Economic Vitality: Strengthening the existing economic assets of the business district while diversifying its economic base. Activities include conducting market analysis to understand the changing market place, adapting vacant buildings that have outlived their original purposes for use as entertainment or cultural facilities and sharpening the competitiveness of Main Street's traditional merchants.